Roblox Chow Town

Our collaboration with The Art Squad led us to an exciting project: designing and creating an illustration for an innovative Roblox game called "Chow Town," sponsored by Nedbank.

Drawing inspiration from Nedbank's brand elements, colour palette, and logo, we created an engaging illustration that represents the core of the game. At the heart of "Chow Town," players embark on a journey of entrepreneurship, setting up and expanding a startup restaurant through strategic investments.

In the illustration, three dynamic characters stand behind their sales table, while the design and mood of the illustration, combined with the gaming element, create a captivating learning adventure for South African youth.